Ryder Cup-Style Tournament Taking Place June 9-11th; Event Celebrates Arnold Palmer’s Commitment to Youth Development and the Growth of Amateur/Collegiate Golf
(ORLANDO, Fla.) – The Arnold Palmer Cup, an event co-founded by Arnold Palmer and the Golf Coaches Association of America (GCAA), and supported by Arnie’s Army Charitable Foundation, will tee-off the 20th edition of the three-day Ryder Cup-style tournament on June 9th at Atlanta Athletic Club, in Johns Creek, GA.
“The Arnold Palmer Cup is an event that meant so much to Mr. Palmer in cultivating the next generation of golfers, while providing unwavering support for amateur golf,” said Kevin Bingham, CEO, Arnie’s Army Charitable Foundation. “As part of the Arnie’s Army Charitable Foundation portfolio, the Arnold Palmer Cup is integral in helping to celebrate a Life Well Played and driving forward on Mr. Palmer’s unmatched commitment to philanthropy, and a lifetime dedicated to making lives better around the world.”
As this will be the first Arnold Palmer Cup without the king present, perhaps nothing captures the essence of the late Arnold Palmer more than the newly designed Arnold Palmer Cup Trophy - the most symbolic trophy in all of sports. The winning team this year will have their name inscribed in the trophy base that features the bronzed hands of the late legend, symbolic of Mr. Palmer passing the values of “A Life Well Played” to a new generation.
Bingham adds, “In 2017, and beyond, programs and events that encompass the AACF will be supported through the newly created Legacy Program, which is a collaboration of key business partners whose values closely align with Mr. Palmer. The first 3 legacy partners truly reflect the ideals and vision of Mr. Palmer, highlighted by a longstanding partnership with MasterCard, a 35+year partnership with Hertz and Golf Channel/NBC sports, which Mr. Palmer helped establish in 1995.”
On the heels of this year’s Arnold Palmer Cup at Atlanta Athletic Club, the 2018 event will be contested from July 6-8 at Evian Resort Golf Club in France, which is also host of LPGA major The Evian Championship. 2018 will mark the first time the Arnold Palmer Cup will be held under an expanded format that includes both men’s and women’s USA collegiate golfers, competing side-by-side against their counterparts from around the world. The expanded format in 2018, which will also be the first Arnold Palmer Cup to be held on continental Europe, speaks directly to Mr. Palmer’s inclusive vision for the future of the game.
For more information on the Arnold Palmer Cup, visit www.arnoldpalmercup.com, on Facebook at Facebook.com/ArnoldPalmerCup or on Twitter and Instagram at @ArnoldPalmerCup.